Founded by Caroline Robinson and Amanda Walker, 150Square is built on the belief that an innovative, sustainable, rural Australia can be cultivated – by connected people and strategic partnerships that empower our communities to grow and thrive from within.
Based at opposite ends of the Wheatbelt region of Western Australia – Caroline in Narembeen and Amanda in Yerecoin – driving the many kilometres across the region to meet with clients and stakeholders has always been central to their respective roles.
So, when the realisation came that Wheatbelt region is actually 150,000 square kilometres in size –150Square seemed an apt name.
Living and working in the Wheatbelt region, both Caroline and Amanda clearly understand the limitations and everyday challenges faced by businesses and communities across the region. However, they also recognise the many opportunities for growth.
The 150Square team are committed to sharing their experience, knowledge and networks across rural Australia so that the people, businesses and organisations they work with can thrive.
Meet The Team
GAICD, B.Comm, Dip Ed, Cert IV Human Resources
Director, Community Strategy Solutions
Caroline is an advocate for rural communities and the businesses, leaders and organisations within them. She is solutions focused, a creative strategic and broad thinker, bringing networks, services and information that will benefit rural organisations and help them to grow. Caroline has a passion for assisting not for profit organisations and has strong skills in growing member based organisations. Caroline is also the founder and CEO of the Wheatbelt Business Network, the region’s largest business association which supports business in the region and in 2020 celebrates 10yrs.
Caroline has skills in group and online facilitation, strategic planning, governance and human resources.
She has held board positions on the Rural Business Development Corporation, Avon Industrial Advisory Board, Bendigo Bank Bruce Rock and is the immediate past Secretary / Treasurer of the Regional Chambers of Commerce and Industry WA. Caroline is the current Vice President of the Eastern Districts Hockey Association.
Memberships: Director Institute, Our Community
Awards: 2011 AgriFutures National and WA Rural Woman of the Year, 2018 Citizen of the Year (Shire of Narembeen)
GAICD, GDiP Bus. MSc. BSc
Director, Business Strategy Solutions
Amanda Walker is a SME strategist, consultant and long-term business owner, skilled in bringing together current trends and innovations and applying them in business and strategy. With a background in science, research and business development, Amanda has strong analytic skills and the ability to dive deeper into systems and processes.
Amanda frequently engages as a ‘strategy partner’ and mentor to a range of rural based small businesses; working with them to achieve strategic growth. Amanda is also a director in a family owned business, Yerecoin Traders and The Farm Co, a general store and agricultural supply business with a large-scale online platform.
Amanda is a certified practitioner of the Entrepreneurial Mindset Profile. The Entrepreneurial Mindset Profile (EMP ®) is a cutting-edge assessment tool that examines the skills and capabilities to drive innovation and growth.
Rebekah has a solid understanding of the issues impacting on regional communities and can bring governance and strategic solutions to challenges. Rebekah has held positions with Rio Tinto and RDA Wheatbelt and is a partner in her family’s agribusiness.
Rebekah has a strong project management, strategic and planning skills and a desire to see the regions continue to grow. Under 150Square Rebekah is the current Wheatbelt East Regional Organisation of Councils Executive Officer.